Featured case study · eRecruiter
Moving to HubSpot.
Rethinking how marketing works.
eRecruiter needed to keep marketing moving while replacing Pardot. Together, we prioritised an MVP, rebuilt essential processes and helped the team take ownership of HubSpot.
MVP first
Essential processes up and running
Less manual work
Behaviour-based audience targeting
Team ownership
One-to-one sessions and team training
Marketing Events Management in HubSpot
Moved event ops from Excel into HubSpot with clear attribution—so the impact shows up in the pipeline, not just in photos.
Lead Pipeline Built for Complex Recruitment Deals
How Eastward Partners moved from manual lead management to a sales pipeline in HubSpot, gaining control over lead qualification & tracking.
Sales Process Standarization Across 13 Markets
How Otovo standardized its sales process across 13 markets in HubSpot to kill inefficiency and enable a shift toward a field-based sales model.
Connecting Sales, Marketing and CS with RevOps
HubSpot CRM, one playbook, one view of the buyer journey—so Amsterdam Standard's team can ship work that moves the pipeline.
Process Mapping for Repeatable Outbound
Built a prospecting playbook and connected sales tools to HubSpot, enabling repeatable outbound campaign launches.
RevOps in HubSpot to Standardize Go-to-Market
Migration to HubSpot and a RevOps framework—so Marketing, Sales, and CS run from a single system with measurable revenue impact.
RevOps in HubSpot to Make GTM Measurable
HubSpot data model, a clear outbound playbook, and sales pipelines to track the buyer journey and forecast with confidence.
Growth Enablement with HubSpot
Built the GTM foundation in HubSpot—so marketing can generate leads, and sales can close.